Smoke Screen is a social media–focused art research project that combines science and storytelling to expose myths about nicotine and tobacco. Our goal is to raise public health literacy in Kenya — specifically among young adults aged 25–45 in Nairobi and Mombasa — by translating complex medical research into memorable, shareable content.
Tobacco harm reduction refers to strategies that help smokers transition from high-risk combustible cigarettes to lower-risk alternatives, such as nicotine replacement therapies or regulated reduced-risk products. The goal is not always immediate quitting — it’s reducing harm where quitting is difficult. Many Kenyans are unaware that these options exist, where to find them, or how much they cost. We aim to change that.
We are currently conducting audio interviews with smokers, doctors, and harm reduction specialists in Nairobi and Mombasa. If you are a smoker willing to share your experience, or a healthcare professional with insights on tobacco cessation, we would love to hear from you. Your voice — anonymized if you prefer — could become part of our animated series. Reach out through our website contact form to get involved.
This project is supported by the KAC Scholarship Programme 2026. And Funding for the Programme has been provided, via a grant from the Global Action to End Smoking
All survey responses and interview recordings are handled with strict confidentiality. Participation is voluntary, and we obtain explicit consent before collecting any personal information. Data is used solely for research, content development, and impact measurement. Findings are published in an aggregated, anonymized form — no individual will be identified without their explicit permission. For full details, see our Privacy Note above.
Follow us on YouTube, Instagram, and TikTok — and share our content with anyone who might benefit. Subscribe to updates through our website to be the first to know when new episodes drop. And if you’re a healthcare professional, researcher, or artist interested in collaboration, we’d love to connect. Together, we can clear the smoke.
Have a question we didn’t answer? Reach out through our contact form — we’d love to hear from you.
Disclaimer: Smoke Screen content is for educational and artistic purposes only — not medical advice. Always consult a healthcare professional for cessation guidance. All material is derived from publicly available research and does not represent the personal views of the Project or its contributors. This project exists solely for knowledge sharing and educational purposes
